The Evils of Loss Leader Marketing

February 28, 2018

The worst thing about this strategy is its mis-use by unethical people who take the loss on any reasonably priced service and exploit it for ill gotten gain. let me illustrate what I mean so you can be on the lookout for it.

1. I offer you A wood infestation report  CL 100 for $25.00 when the going rate is from $75 to $150 and you fall for it.

2. I go out and do the service but then I come back with the report and there are problems!

3. I now offer to sell you a $3500 Encapsulated Crawl Space when your wood moisture is only 16-18 percent which is about normal but not High.

4. By the way you have termites and it will cost you $850 to treat the termites and $250 per year to keep the warranty.

5. Oh you also have some surface mold in the crawl space and we need to Remediate that also for $6000.

Now the sad part is that you needed none of these things at all, Just a CL 100.

The Loss they took on the CL 100 cost you $10,350 off the top of you selling your house! This is why I will not participate in this practice. I believe I will just do what is right and let people wise up to these practices. 

GIVE US A CALL TO AVOID THIS NIGHTMARE SITUATION!

864-944-7300 OR 864-710-6201

Share on Facebook
Share on Twitter
Please reload

Featured Posts

I'm busy working on my blog posts. Watch this space!

Please reload

Recent Posts

February 27, 2018

February 27, 2018

Please reload

Archive
Please reload

Search By Tags

I'm busy working on my blog posts. Watch this space!

Please reload

Follow Us
  • Facebook Basic Square
  • Twitter Basic Square
  • Google+ Basic Square

Interested In Our
Anti Microbial Treatment?

Since 1976, the unique ÆGIS Microbe Shield Technology has been used throughout the United States and around the world to treat and prevent sick building problems in hospitals, healthcare facilities, offices, hotels, schools, restaurants, stores, and private homes and to protect a vast array of manufactured goods from undergarments to carpets and from touch screens to footwear.